We had a choice when there were alternative clients for all major platforms. Make open APIs mandatory for large platforms and a lot of problems will disappear. UIs will be designed for the best user experience again instead of maximizing engagement. It will hurt their revenue but so be it.
What will the end game in this licensing scheme be? I reckon once enough movies have been sold, the reputational damage of taking them away would become so large that streaming services will be strongarmed into accepting increasingly unreasonable fees.
I used to support DTP, and graphics for the systems house at which I worked. I travelled round the UK installing PageMaker and A4 paper-white CRT displays - boy were they heavy!
My endearing memory is calling the company in Edinburgh for technical support, to be greeted on the phone by a lady with a lovely, cheery Scottish accent announcing "Aldus UK".
Fun fact: I was first person in the UK to print in colour on an HP ink jet printer at the trade show where they were first demonstrated. The HP folks hadn't got the official colour driver ready for the show, so the HP guys were printing in mono, but I'd had an advanced model to try and hacked some other print driver to work with it.
I don’t know about the US, but in UK and the EU they are certainly trying to do just that.
And if not today, the will simply cook us slowly a little longer until they succeed.
The problem is, that regular people just don’t care enough.